
About Umi's Brows
A Personalized Beauty & Wellness Boutique
Umi's Brows is more than a salon — it is a personalized beauty and wellness boutique that blends ancient traditions with modern expertise.
Our philosophy is rooted in the belief that beauty is most powerful when approached with intention and care. Every service is designed not only to enhance appearance, but to nurture confidence, balance, and well-being.
We create a serene, thoughtful environment where each guest feels supported, restored, and celebrated — making beauty an inside-out experience.
Amal Usman
Visionary Behind Umi's Brows
At Umi's Brows, beauty is more than appearance—it's a practice of care, intention, and artistry. Founded in 2023 by Amal Usman, the boutique was born from her lifelong passion for henna, threading, and skin care, cultivated over 14 years of professional experience.
From her first henna designs at age nine to mastering threading in her early teens, Amal has dedicated her career to refining techniques that honor both tradition and precision.
After honing her craft for over eight years at a spa in Massachusetts, Amal moved to Rochester with her husband and three children, carrying with her a vision: to create a boutique where time-honored practices meet modern methods, and where every service nurtures confidence, well-being, and individuality.
Umi's Brows is the realization of that vision—a family-owned space built to offer intentional, results-driven beauty experiences in a welcoming and professional environment.
A Lifetime of Dedication
Years of Experience
Mastering ancient beauty rituals
Expert Training
8+ years at premier Massachusetts spa
Family-Owned
Rochester's trusted beauty boutique
Passion-Driven
Crafting beauty since age nine
"Every service at Umi's Brows reflects my commitment to thoughtful artistry and care. By blending ancient traditions with contemporary techniques, I ensure that every guest leaves feeling confident, celebrated, and genuinely cared for."
Ancient Rituals, Modern Care
Waxing
Ancient Egyptian tradition
Waxing is one of the earliest documented beauty practices, symbolizing refinement and self-care in ancient Egypt.
Benefits include:
Threading
South Asian & Middle Eastern craft
An ancient technique celebrated for its accuracy and minimal impact on the skin.
Using only a simple cotton thread, this method removes hair directly from the follicle, making it ideal for sensitive skin and detailed facial work. It delivers clean, defined brows while honoring centuries of craftsmanship.
Henna
Traditional body art
A traditional art form with deep cultural significance across Africa, South Asia, and the Middle East.
Historically used in ceremonies and celebrations, our henna honors this heritage through intentional, meaningful designs that combine artistry, symbolism, and calm.
At Umi's Brows, every service is an act of care. By honoring ancient beauty rituals while integrating modern techniques, we offer experiences that are effective, thoughtful, and restorative — celebrating individuality and confidence, inside and out.